Make Money With Google Adwords

Google Adwords are a great resource for signups with PIF4P and 3 Step as well. I received this article from my subscription with Submit Your Articles written by Aaron Ballantyne. I thought the advise was well worth reading so I wanted to share it with you as it ties right in with our Advanced Marketing Success Guide....George Marshall

The most important thing you need to make money online is getting targeted traffic to the website that you want to promote. Targeted traffic is just people who are interested in what your website is promoting. The best wayI know of to get targeted traffic fast is google adwords. When you use google adwords you pay for every visitor thatclicks on your ad and goes to your site. This is generallyknown as pay per click or ppc advertising. There are alsomany other ways for other people doing affiliate marketingto earn commissions but the fastest way to get started isusing adwords. This can also be the easiest way to losemoney fast if you don't know what your doing. The bestresource to learn about using google to make money onlinein my opinion is Google Cash. Another great source ofinformation is Adwords Miracle. Now I would like to sharesome tips for getting the most out of google adwords.

1. Start off keeping bids very low. Better to have fewerclicks and sales than to lose a lot of money.

2. Turn off content match. It doesn't convert to saleswell. If you do decide to have content match on keepcontent bids very low (1/3 of search bids or less).

3. Keep daily budgets low. I recommend $5 a day at moststarting a campaign to see if it will be profitable.

4. Instead of advertising on google everywhere think abouttargeting certain countries. It saved me a lot of moneyonce I started targeting my ads to certain countries.

5. Break your ads up into small groups and make separateads for simaler keywords.

6. Put [brackets] around your keywords. You will getfewer clicks but your keywords will get matched exactly bygoogle. If you don't use brackets you ads could show upfor keywords you might not want google to match on.

7. Test different ads. Google will give preference toads that get clicked more often and the ads will getclicked more will cost less per click. Keep the ads thatdo well and the ones with low clickthrough rates should bedeleted.

8. Your keywords should be well chosen and specific. General keywords like music will get you a lot of trafficbut won't convert to sales as well as specific keywords.

9. You can have google place your keywords right in yourad titles for you automatically. It's called dynamickeyword insertion. Basically when you make your ad titleyou type in {keyword:default}. In place of default you puta title to use when your keywords are too long for googleto put in. Dynamic keyword insertion is a powerful toolthat will get more clickthroughs for your ads and higherconversions to sales. The only drawback of dynamic keywordinsertion is that the price per click increases.

10. If your clickthrough rates on your ad campaigns aren'tat least 1% I would recommend changing the ad or deletingcertain keywords in the ad group with a low clickthroughrate. The higher your clickthrough rate the better your adis performing and ad costs will be less.

11. The more you can think like people who are searchingfor the products you are promoting the better you will beable to make your ads and keywords.

12. The tricky part of adwords is that you want your adsto stand out and get people to click on them but at thesame time there are also people you don't want clickingyour ads. First thing you want to discourage are "freebieseekers". These people will click your ads thinking theywill get something for free and will never buy anythingfrom your ads. To discourage freebie seekers I recommenddoing 2 things. First of all you the word free should notbe put in an ad. Secondly you should put the price of thethe product you are promoting in the ad, preferably rightin the title. This will drive up your per click costs andgive you less traffic but you will get the traffic that'smore serious about buying the product your'e marketing.

13. Whenever possible ad campaign performance should be tracked to see how your ads and keywords are performing. Google provides a publisher id number that can be used withmany affiliate programs. When you include your publisher id in the url that you send your traffic to you will get back inportant information such as which keywords are getting the sales, what your sales conversion ratio is and cost per sale. This ad tracking information can be used toincrease profits on your campaigns by allowing you to delete keywords that don't make any sales.

14. I've found that advertising on google exclusively andnot on the entire google network has brought the greatestreturn on my campaigns.Advertising in google adwords can be a great way to makemoney online. If you own a website another way of making money with google is to put their ads on your site through the google adsense program.

About the Author:
Aaron Ballantyne owns a blog with useful information and links to resources about making money with google adwords.
To learn more go to:http://ajballan.typepad.com/make_money_with_google